The success story of TELUS’s “Customers First” Program Over the last fifteen years, new web technologies and social media have radically transformed the brand-customer relationship. Today, thanks to applications of mobile smart phones and their ability to connect to the internet, the connected consumer has become an actor, a “prosumer,” exercising real economic power to … Continue Reading

4 Ways To Involve Your Best Social Media Ambassadors by Raymond Morin -Maximize Social Business


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