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Total Time Spent Viewing Online Video to Rise by 20% in 2017

PACEDm.com A new report from Zenith titled, “Online Video Forecasts 2017” has been published, and it is looking like there will be significant growth in how much time people are spending watching video online. This includes online video ads. The total growth rate is expected to come in at 20% across all platforms, with mobile pushing most of that growth. Consumers around the globe will be spending about 47.4 minutes per day...

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Georgetown / McDonough Essay Topic Analysis 2017-2018

Following up on the Georgetown / McDonough essay topics for 2017-2018, we wanted to share our essay topic analysis. The adcom has maintained the video essay, as well as optional and reapplicant essays.  The main required essay, however, has shifted in focus to a defining moment that entailed exceeding expectations. Georgetown / McDonough Essay Topic Analysis 2017-2018 Let’s take a closer look at each prompt: Essay 1 Describe a...