Google Cardboard, as modeled by a woman in red
Remember that neat little cardboard contraption that turns your Android smartphone into a pair of do-it-yourself virtual reality goggles? Well, it seems that Google isn't content to let that cheeky little idea die. Instead, the folks at Mountain View are doubling down on this adorable low-cost VR solution, and dedicating an entire section of the Play Store to Google Cardboard.