Now you can collect and showcase User-Generated Photos on-site. This feature is available on our Powerhouse + & Enterprise plans. Why visual marketing? We ran a survey of 1000 eCommerce shoppers and 77% said that authentic photos from customers affect their purchase decisions more than professional photos from stores do. And in another survey we ran, 40% said rich user-generated content (photos or videos) would most likely affect purchase decisions. Photos from customers decrease buyer hesitation and increase conversion rates. When shoppers see others using a product, they can connect on a personal level and see themselves using the product. The feature is also mobile-first - it is extremely easy to leave visual reviews from any smartphone (check out the video above) - which will propel your brand experience further into the mobile generation. This feature is just one part of our Visual Marketing Suite -- a set of tools we'll announce in upcoming months. You'll get a ton of new tools to improve your marketing and incorporate user-generated visuals to increase your sales.  How can it work best for you? When you enable the feature, you should change the content of your Mail After Purchase review request to let your reviewers know that they can attach up to three photos to their review! You can encourage reviewers to get creative and really showcase your products in compelling ways. For example, if you’re selling clothing ...
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