Attraction & Entertainment Solutions, Inc. reveals new brand identity

Attraction & Entertainment Solutions, Inc. (A&ES), the conceptualization, fabrication, and interactive immersive themed space specialist, has unveiled a fresh look for the company including a brand new logo and online marketing assets.

The company has updated its visual identity to more accurately represent its service offerings and modern approach, as it looks to future projects with current and prospective customers worldwide, helping them meet their objectives.

Bold styling

The company’s new styling features a bold outline, blue colour palette and spotlight feature, all of which are callbacks to components of the original company logo.

The shades of blue that create the segmented spotlight, reflect the various capabilities and ever-expanding list of services that AE&S are able to offer clients across the themed entertainment and attraction industry.

“We envision unforgettable experiences and deliver them to reality. We dream of how to make the impossible possible. We pay attention to the details that matter. We are authentic and passionate about how we do it.

“The new identity needed to be simple, clean and modern, but also incorporate nods to the company’s past. We have a new contemporary look, but hints of the old logo remind our industry-leading clients that we’re the same company and offer the same great service.”

Online presence

As a leading firm for converting IP brands into themed attractions, A&ES blends the attraction and entertainment world with reliability. A&ES’s project execution guarantees comprehensive cost-estimating, strategic project planning, the highest quality production, turn-key project management, and assertive delivery to completion.

A&ES’s project execution ensures comprehensive cost-estimating and strategic project planning alongside high-quality production, turn-key project management, and assertive completion.

Implemented alongside the new logo, A&ES has improved the client visitor experience with a simplified, responsive and user-friendly website. The new look showcases some of the firm’s most notable projects, providing clearer insight into what the company can achieve.

“[The website] shows that we are a growing company that continually challenges ourselves and strives to stay on top of the latest state-of-the-art technologies and innovations in the industry,” adds the firm.

“We are still the same A&ES with relationships, honesty and transparency at our core while also expanding our offerings as well as wanting to get the word out about just how broad, agile, and diverse our skillsets and services are!”

The new website can be accessed online at

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Attraction & Entertainment Solutions, Inc. reveals new brand identity