small business strategy

2 min read 2022-06-30 21:23:42

Stop the Insanity! Are You Continuing to Make These Same Mistakes Over and Over and Over and…?

You’ve no doubt heard the definition of insanity: “Doing the same thing over and over again, and expecting different results.” It’s a common

2 min read 2022-05-18 21:43:19

Does market share matter? It’s an old argument I had a number of years ago with an organization I worked for. They were very focused on market

1 min read 2021-11-03 14:00:00

Changing the location of your business is a huge step. You could be expanding to a bigger location or have found a better opportunity in another

1 min read 2021-10-22 14:00:00

How can a website boost your small business? Your business may be poised to grow this year, but you might not be sure how to get to the next level.

1 min read 2021-10-13 14:00:00

Without a strong SEO strategy, small business owners remain undiscovered on search engine results. This thwarts business growth as countless

1 min read 2021-09-22 14:00:00

There are 582 million entrepreneurs in the world, as of 2021. Once you let that statistic sink in, you will realize that while some of them are

1 min read 2021-09-17 14:00:00

Reputation management is an incredibly important aspect of running a business today. Small businesses thrive on solid customer service and

1 min read 2021-09-03 14:00:00

Content distribution carries a lot of benefits. By distributing your blog post or content, you can increase brand awareness, generate more traffic,

1 min read 2021-09-01 22:17:42

Group Of Multi-Ethnic People Social Networking As content marketing has emerged as a top go-to tactic for marketers of all kinds in all industries,

1 min read 2021-08-18 14:00:00

Back before the internet boom, one of the keyways for businesses to promote services to customers was through the Yellow Pages. Now in a digital

1 min read 2021-08-17 22:05:45

I do a lot of presentations (and since the pandemic emerged, webinars) on marketing-related topics. When I do, I try to provide as much practical and

1 min read 2021-08-16 14:00:00

Once your small business is up and running, you’ll need to think about how to keep things smooth by ensuring your business workflow is well

1 min read 2021-06-29 21:54:30

I saw a very interesting question in an online group I monitor recently: “Is it ever a good idea to give your work away?” In this case, the

1 min read 2021-06-08 22:21:36

Vinyl records. Audiotapes. Typewriters. Carbon paper. That white stuff that Mike Nesmith’s mom invented that we used to use to correct typing

1 min read 2021-06-01 22:05:22

Over the past several years, a growing number of wineries, microbreweries, and distilleries have been springing up across the Chippewa Valley