The forest for the trees in cycling’s supply chain woes: A chat with SRAM’s CEO
The forest for the trees in cycling’s supply chain woes: A chat with SRAM's CEO There were a lot of big tech stories in the bicycle world in 2021,
The forest for the trees in cycling’s supply chain woes: A chat with SRAM's CEO There were a lot of big tech stories in the bicycle world in 2021,
Innovation has never been a design element lacking in the BMC catalog, as the Swiss brand has led the march in road bike innovation for years. From
This year celebrates the 10th anniversary of Boyd Johnson’s wheel manufacturing business in Greenville, South Carolina. In their latest effort to
Electronic wireless shifting has reached new heights during the bicycle super boom. SRAM has somehow managed to expand their AXS lineup to both Rival
SRAM G2 RSC BRAKE REVIEW Words by The Loam Wolf Crew Photos by Dusten Ryen & Adam Lievesley Our team has tested nearly a dozen different sets of
SRAM G2 RSC BRAKE REVIEW Words by The Loam Wolf Crew Photos by Dusten Ryen & Adam Lievesley Our team has tested nearly a dozen different sets of
SRAM G2 RSC BRAKE REVIEW Words by The Loam Wolf Crew Photos by Dusten Ryen & Adam Lievesley Our team has tested nearly a dozen different sets of
Many cyclists have used Strava and enjoy the vast number of services they offer especially given the focus on outdoor activities in the last year.
Earlier this month, Specialized released a brand new version of the CruX. No longer a just cyclocross bike, the redesign introduced a new geometry
Flight Attendant uses a suite of sensors which utilise SRAM’s extremely clever AXS technology software to read trail and rider inputs and
Mullet drivetrains are quite awesome these days. Whether you’re looking for simplicity, reliability or have a frame that is 1x only, the latest
Hold on a moment, haven’t we already hung out this week? Did we not already gather around the Flow’s Fresh Produce sack mere days ago? No, you
by Justin Christopher SRAM’s New XPLR Components – Are They Right for Your Cyclocross or Gravel Bike? SRAM – the parent company of Avid,
SRAM XPLR brings MTB tech to gravel Seeking to capitalise on the explosion of growth within the gravel bike segment, SRAM XPLR (pronounced
Last week Computex Taipei 2021 was held virtually. While the event was largely a hit or miss among the chip vendors, one of the more interesting