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5 Video Production Tips for a Successful Shoot

If you’re starting to shoot marketing videos or you’re an eCommerce seller looking to branch out into new advertising channels, there’s usually a steep learning curve as you master the technical components and match them to your creative vision. With that in mind, we’ve collected a few video production tips that you use to prepare for your video shoot to make things run a lot smoother on the day.  1. Make a Shot List Creating...

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New Ad Features Abound Across Platforms

The recent IAB NewFronts event highlighted a week of announcements as a variety of entertainment and social media platforms rolled out new ad features.  Let’s take a look at what’s coming next for digital marketers — and how you can put these tools to good use! Amazon Virtual Product Placement Amazon announced a new “virtual product placement” option for ads at NewFronts, which allows advertisers to insert ads or items after...

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A Better Strategy for Media Buying with Hassan Bash [VIDEO]

The world is full of strategies for media buying. Here’s one for coaches and consultants that is simple AND it works. Hassan Bash is a DigitalMarketer Certified Partner and the owner of Bash Revenue. Since 2014 he’s been helping companies increase their revenue by crafting user-friendly marketing funnels.  Here is Hassan’s simple 4-step process to get started with paid advertising. Step 1: Get to know your customer...