blogs.akamai.com

Akamai Outlook: Optimizing Edge Delivery Performance and Monitoring

Written by: Ritesh Kalyanshetty and Sandeep Singh Pervasiveness of CDNs within the expanding Media and Entertainment Industry Media and entertainment companies, including content owners and over-the-top (OTT) service providers are living in an era symbolized by a dramatic increase in content consumption fueled by the widespread availability of online video content, coupled with factors like hyper-connected devices and ubiquitous high-speed data. To paint a quick picture of the state of affairs, the Subscription Video on Demand (SVoD) market is...

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A Peak at the Edge: Akamai Sets New Traffic Benchmark

Last week Akamai reached a significant milestone when traffic on our intelligent edge platform exceeded the threshold of 100 Tbps (terabits per second) for the first time in our history, peaking at 106 Tbps. To put that volume of traffic into context, delivering 106 terabits per second is roughly the same as downloading 3,300 two-hour HD movies every second, or nearly 12 million an hour. A big driver of the new record peak was a much-anticipated update to a very popular video game. And while the game was a major contributor, it's important to...

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October 2019 - What's New in Media?

Today, Akamai announced the October 2019 Release, which introduces new capabilities to our Media product line with a focus on helping customers accelerate their cloud transformation using the power of the edge. Within Media, the new enhancements are highlighted by: Scalable forensic watermarking support from the Akamai Edge, pre-integrated with leading third-party providers to provide a more effective way to trace piracy back to the source. The new Access Revocation API, which can be used to shut down sources of piracy first hand in near real...

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Quickly Extend Live Streams with VOD Clipping

Time is always of the essence to extend compelling video content such as sporting events and concerts and make the most of media rights windows. This is especially true for catch-up TV, highlight creation, time-shifting 24/7 simulcast streams, and social sharing. At Akamai, we are continually making improvements that make it easier to extend content monetization, including a service that simplifies video-on-demand (VOD) clip creation from live streams in an effort to maximize ad revenue and viewer engagement for live events. Live-to-VOD...

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Facilitated Route-On: A Better Approach to Hybrid DDoS

Hybrid DDoS has always been an interesting concept. From a vendor perspective, it's not hard to understand the motivations behind it. The vendors pushing hybrid DDoS are the same ones that have been selling DDoS mitigation appliances for years and were late to join the industry-wide shift to cloud. Hybrid DDoS allows them to continue selling their on-premises appliances, while buying time to build out and learn how to operate (or completely outsource, in some cases) a cloud-based mitigation platform.  But from a customer perspective, a closer...

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October 2019 - What's New in Security?

The October 2019 Release includes enhancements to Akamai security products with many new and updated capabilities. Highlights and capabilities that our customers have been particularly excited about include: The Bot Intelligence Console provides greater visibility into the bot landscape, allowing you to benchmark against your industry vertical or the platform as a whole, and see everything that Akamai knows about any individual bot.  KRS Evaluation Mode makes it easier to keep your WAF protections up to date by comparing the impact of new or...

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Introducing Serverless Computing at the Edge with Akamai EdgeWorkers

For the first time, Akamai is introducing an all-new serverless compute capability to help you customize web traffic, expanding the possibilities of personalized engagement with your customers while putting the flexibility and control in the hands of your developers. Developers can now manipulate JavaScript at the Edge, injecting business logic at the point of customer interaction to support contextual and low-latency use cases that will help power innovation in customer experience online. With EdgeWorkers, you can quickly create...

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Faster On-Boarding for Performance and Security Products

As part of our October release, we are making our onboarding experience much faster and simpler. These benefits are extended to new customers looking to onboard and protect new hostnames on Akamai - as well as existing customers looking to spin up, test, and protect new functionality within their site or applications. Depending on the breadth of your needs, the onboarding process can require you to touch multiple components - property configurations, security configurations, certs. Power users intimately familiar with the Akamai ecosystem...

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October 2019 - What's New in Web Performance?

Today, Akamai announced the October 2019 Release, which introduces new capabilities to the Performance product line with a focus on helping customers deliver superior experiences with the power of the Edge. Here are some highlights from the release with additional detail below.  EdgeWorkers enables developers to run functions-as-a-service using JavaScript at the edge to customize web traffic. An event-driven architecture enables developers to run code at specific events along the content delivery path.  Introducing optimizations for...

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Pixel Perfect. Enhanced Optimizations Focused on Customer Experience

I remember the days when brands captivated users online with dancing aliens (LowerMyBills.com) and Elf Yourself advertising campaigns (OfficeMax). In this new digital era, however, customers are smarter, more powerful, and dictate more than ever how and when they interact with brands. More important than price or product, customer-centric business models are the new competitive differentiator. Positive customer experiences are not only critical for corporate branding but can significantly impact the bottom line. Macro trends around social...

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How to Scale Addressable Advertising with Low Latency for Live Streaming

Written by: David Springfall, Founder and CTO of Yospace Under David's technical and strategic leadership, Yospace pioneered server-side ad insertion and established itself as the global leader in OTT stream monetisation. The Yospace technology supports full one-to-one personalisation and provides a true broadcast-quality user experience for live and on-demand. Today, Yospace services major networks and providers throughout the world, including AT&T Entertainment Group in the US; Sky, ITV, BT Sport, Channel 4, STV in the UK; Medialaan, Sky...

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Akamai's 3 Takeaways from the Gartner CIAM Solution Comparison

We have eagerly awaited Gartner's analysis of the growing CIAM industry. According to Gartner, in its August 2019 Solution Comparison for Customer Identity and Access Management Capabilities of 9 Vendors, "CIAM offerings are expanding and are now key business enablers for unifying customer experience and streamlining operations." The report is only available to Gartner clients, so we've compiled our 3 key takeaways that can guide IT and security leaders' CIAM strategy and vendor selection: "Choose a CIAM Offering That Can Be a...