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TikTok introduces social shopping to it’s app

The video sharing app TikTok is famous for its short lip sync videos, dance routines and humor. The app’s popularity soared during the pandemic.  TikTok is now producing it’s first live shopping and entertainment event where consumers can buy products directly on the platform, tapping into the ascending “social shopping”. “We think it’s a really significant moment. E-commerce is a big opportunity for TikTok and it’s...

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ODEON tickets soar anticipating No Way Home

The upcoming Hollywood blockbuster Spider-Man: No Way Home is set to be a box office hit after breaking the UK record for advance ticket sales, which are being snapped up at three times the rate of those for the James Bond movie No Time to Die. Odeon, the biggest operator in the UK and Ireland with more than 120 cinemas, said it had sold over 200,000 tickets for the film in the first seven days since release. The rate of ticket sales...

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Disney elects female chairperson

For the first time in their 98-year history, Disney has elected a female as new chairman of the company. Susan Arnold, who has been a Disney board member for 14 years, will succeed Bob Iger at the end of this year. Arnold was formerly an executive at global investment firm Carlyle. Mr Iger, who stepped down as Disney’s chief executive in 2020 after 15 years in the role, will leave the company by the end of this month. “As I step...

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Lego gives 20,000 employees three days extra holiday.

Lego, the world’s largest toymaker, has awarded its 20,000 employees three extra days of holiday and a special bonus after a year of bumper revenues.  The succession of pandemic-forced lockdowns has seen demand for Lego’s signature plastic bricks soar alongside a rapid expansion in China. “The owner’s family wishes to … thank all colleagues with an extra three days off at the end of 2021,” the Danish company said in a...

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Clarks looking for reboot under new leadership

Clarks began with a sheepskin slipper in 1825, but Clarks is moving out of its comfort zone in a battle for survival under new Chinese leadership.  The British footwear institution, founded by Quaker brothers Cyrus and James Clark, shifted from comfort to fashion after the desert boot inspired by James’ great grandson Nathan Clark’s time in Burma in the 1940s became the footwear of choice for the Beatles, Oasis and generations of...

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Lush to stop some social media until it’s ‘safer’

Lush said that they will be shutting down their Instagram, Facebook, TikTok and Snapchat pages. The new policy will be rolled out across all 48 countries Lush operates in. Lush will continue to operate on Twitter and YouTube “for now”, as it looks to “build better channels of communication elsewhere”. chief digital officer and product inventor at Lush, Jack Constantine expressed “[Social media channels] do need to start...

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Apple announces new ‘self-service repair’ scheme

Apple plans to launch their new “self-service repair” scheme by early 2022 in the US. The programme will cover replacing batteries, screens and cameras of recent iPhones. Their new repair store will sell more than 200 parts and tools. It comes after months of increasing pressure on the company from the grassroots right-to-repair movement, which wants individuals and independent repair shops to be able to fix electronics. “Self...

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Morrisons pays tribute to key workers in new ad

Morrisons shares the year-round dedication of British farmers with a Christmas advert dedicated to the key workers that put Christmas food on tables around the world. The brand introduces a new Christmas hero this year, Farmer Christmas. The 60 second TV ad, created with Publicis Poke, tells the tale of Farmer Christmas, who “works all year too” to deliver Christmas food across the country. The ad highlights the role of...

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Rivian revs up for $65bn valuation in IPO

The Jeff Bezos-backed electric carmaker Rivian is aiming for a market value of $65bn (£48bn) when shares start trading in New York, in one of the biggest-ever stock market floats. Rivian announced late on Tuesday that its shares would start trading at $78 each, significantly above the $52 a share lower end of the range it had first targeted. It sold 153m shares, more than the 135m it aimed for initially. The increased offer price...