heinzmarketing.com heinzmarketing.com

5 Content Types for Repurposing Long-Form Assets

By Win Salyards, Marketing Coordinator at Heinz Marketing There’s no denying the importance and effectiveness of content in a B2B marketing strategy. But, when you’ve invested your time and money into developing a long-form content piece such as an ebook or research report, you want to get the most ROI you can from it. That’s where repurposing your content comes in. The long-form piece has the depth and length to act as a parent...

constantcontactblog

Beginner’s Guide: Starting a Writing Blog

Have you been dreaming of starting a writing blog? Maybe you’ve been writing on your own for what seems like ages and you’re finally ready to show your work to the world. Or maybe you just have a lot to say and want a place to say it.  Well, luckily, starting a writing blog is a lot easier than it used to be. You don’t even need any website experience. All you need is some creativity, free time, and a laptop.  In this...