Report sheds light on how Apple's privacy updates changing the way digital marketers advertise
Just 6.2% of business owners and marketers hadn't pivoted their business in response to recent iOS updates. 92.4% of business owners and marketers will continue to run their ads on Facebook and Instagram. 7 out of 10...
An Instagram Influencer’s Experience Reveals How Lucrative Reels Proved To Be For Content Creators On The Platform
With 2021 wrapping up, creators on Instagram are looking back on how lucrative Reels has been as a medium for content making, and are looking forward to how 2022 will play out.Reels is Instagram’s answer to TikTok’s...
Here’s How Many YouTube Views, Instagram Sponsored Posts And TikTok Followers You Need To Make $100K In A Year
Remember how when you were little your mom would ask you to get off the internet and do something productive in the old days, or simply the times when one could not make money off the internet but how times have changed...
Images, Videos Or Links? Study Shows Most Common Social Media Post Types On Facebook And Instagram
Social media platforms like Instagram and Facebook have become huge means for us to post about our life happenings to keep our friends and family updated while at the same time connecting with them as well. No day goes...
Instagram Is Improving the Ways of Communication for Business Accounts by Updating the Contact Information
Instagram is one of the most used social media applications in the social media world with a large audience that relies on it. The social media platform apart from sharing stories and updating your feed is the best...
YouTube provides update on Self-Certification Feature, Timed Comments Experiment, Mobile Permissions, and More
YouTube is one of the biggest video platforms in the world with more than 2 billion monthly active users. People are now not just watching videos but many of them have started their own channel to influence many people...
Ever thought about how many influencers exist in the world, and across all the major social media platforms? This research shows some astonishing figures
Over the last two decades, social media has become a major part of our daily life as we spend more of our time on these platforms because these platforms connect us with our friends and family. As more users have joined...
Pinterest Publishes Its Progress Report For The First Quarter Of 2021, Revealing That The Platform Is Still Going Strong
Pinterest has published a progress report for Q1 2021, revealing a whopping 478 million monthly active users on the platform.There's a lot else that the progress reports delves into as well, but Pinterest's continual...
Instagram Is Adding Tools Facilitating Influencer Content and Merchandising On The Platform
Instagram is further elaborating upon its platform for content creators, as it looks to add e-commerce tools in order to facilitate branded merchandise being sold online.These features were introduced by Facebook CEO...
The new Digital 2021 report reveals the many milestones that the social media space was able to achieve
Hootsuite (the social media management platform) and We Are Social (a creative agency) partnered up to give the new Digital 2021 April Global Statshot Report, that reveals that more than 6 in 10 people all around the...
New report shows the number of Instagram accounts have decreased to 8 percent as compared to 2019
According to the State of Influencer Marketing 2021 report by HypeAuditor the average percent of these Instagram accounts that are involved in fraud have decreased to 8.14 percent as compared to 2019. HypeAuditor has...
Twitter’s Working of Timeline Algorithm Revealed by Two Researchers and Its Reduced Exposure To External Links
Twitter is one of the most used platform in the social media world as its algorithm plays a huge role in what the users see on their timeline. What Twitter’s old algorithm used to be has seen a big shift and now...
New study shows how much Google's Core Web Vitals will be affecting websites SEO efforts if they don’t offer good user experience
SearchMetrics which is a company that makes decisions related to content and search on powerful data analytics, recently conducted an analysis where they found out that 96 percent of the search results from desktops and...
Study Shows Influencer Marketing/Paid Content Currently Has The Biggest Share In Digital Advertising Budgets
With Instagram came the rise of influencers and paid branded content. As there has never been any stop to their success, these native advertising formats now enjoy the biggest share among digital advertising budgets...
Influencer Marketing Growing Year by Year with Brands Looking for More Influencers to Promote Their Products
With newer brands making appearances in the online markets every other day, it has become very difficult for brands to keep up with the competition and also how they will market their brands to a wide audience. One of...
Facebook is experimenting with new topic targeting options within Facebook In-Stream videos
Facebook through every way is trying to create new options for advertisements for its In-Stream videos on its platform and on Instagram as well. Most of the changes that we’ve seen until now are on Facebook Stories...
Twitter is expanding its test of new ‘’Professional Profiles’’, which will provide opportunities for brands and creators to represent themselves on the platform
Twitter has a large number of audiences on its platform and therefore, Twitter wants the businesses to grow on and connect to the powerful and passionate audiences, and these businesses can make an impact and drive...