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Want to Understand the Power of Design? Look Past the Numbers

Industry surveys are, by their very nature, a snapshot in time. Pull up the questionnaire, and fill it out. What happens tomorrow or the next day doesn’t count, in the most literal sense of the phrase. That reality makes it difficult to get a full and clear picture of what’s happening in the design industry, especially in a moment when the entire world feels like it’s on shifting ground. In years past, a snapshot was enough to...