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MarTech Playing More Strategic Role in Firm Growth

Accounting and advisory firm marketers need technology to do and tell them more than ever before. While new marketing technology (martech) tools are rolled out every week, it seems, tech-savvy marketers are looking beyond individual tactics to ensure martech solutions integrate with other firm technology to play a bigger role in CPA firm growth. Automation for the People When it comes to martech, FlashPoint Digital’s Chief SEO...