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The Cost of Poor Sales Visibility

The cost of poor sales visibility. Today nearly 80 percent of sales engagements are digital. That means massive troves of data keying in on customer behavior and buying cycles just waiting for a sales team to leverage. The problem is only a very small sliver of this data makes it to the CRM—and even that which is there is typically just sitting. What’s the use of having all this data if you aren’t putting it to use? According...

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Here’s to 2021: Accurate, Agile Sales Forecasting

When it comes to sales forecasting, it’s a simple truth: if you can see what’s coming, you can prepare and react accordingly. In many cases, you can even change future results before they become foregone conclusions.  If this year has shown us anything, it’s that sometimes it’s impossible to know what lay ahead. Sometimes you have to react on the fly, act on the best information you can find, and just give it all you’ve...

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5 Keys to a Revenue Intelligence Platform

When you launch a product, there’s always a bit of hold your breath, wait and see. Sure you’ve tested it, but established relationships are much different from broad market availability. That’s what makes the momentum surrounding the InsightSquared Revenue Intelligence Platform—featuring six integrated solutions in 1—so powerful. It’s been just over a month since launch and, here’s what we’ve seen: Already more than...