localseoguide

Hi friends, it’s me Dan. Your friendly SEO curmudgeon in training. Recently the SEO community (cough cough, SEO Twitter) has been caught up in a veritable tizzy about knowing HTML. Beyond the obvious epistemological...

Hey everyone! It’s been a hot minute since I posted so just wanted to quickly come in here and share an update we made to a free tool. A while back we released a tool that would allow you to aggregate Lighthouse...

LSG is hiring for a Senior Director of SEO position and I have had the opportunity to talk to a lot of great SEOs over the past week. Thanks to the growth of our industry over the past few years and COVID-19, it feels...

What a week. What a year. Not sure about the rest of you but around these parts SEO doesn’t seem so relevant right now. The country is in the midst of some deep soul searching brought on by a fierce and rapid grass...

I am located in the U.S. yet yesterday afternoon when I searched for “Google My Business” in Google, the first result I got was the UK URL for GMB: https://www.google.com/intl/en_uk/business/. It wasn’t like that...

Soon after Local SEO Guide hired me last year, one of our multi-location retailer clients asked us to produce a few hundred buying guides for all sorts of products they sell. Bulk napkins, refrigerators, laundry...

Just stumbled on to this new feature in Apple Maps for healthcare providers to add COVID-19 testing locations: Businesses can submit locations by putting the info in Apple’s COVID-19-Locations-1.0 and emailing the...

If you are a small business owner and were not awake late last night and early this morning endlessly refreshing your browser scouring Twitter for information, your hopefully peaceful night’s sleep may be the last you...

Investing in anything at the moment is not an easy decision. Now imagine you have to invest in something as perceptually flaky as SEO. Now imagine you have to convince someone else to invest in SEO. You’d...

Here I am, back on my BS again… So today we are open sourcing the first thing that Bryan and I made together when he came to Local SEO Guide two years ago (he did all the hard work.) It’s an image change detection...

If you are in the SEO world, you know I really don’t have to say anything more than that. If you have received an unsolicited email from them trying to sell you SEO services and are researching who they are, get...

For years, there has been a relatively deafening klaxon in SEO:MOBILE SEARCH IS THE FUTURE This is not hyperbole. Here are some choice examples. First up, the top of this mobile SEO guide: And here is just one of...

Ever since I started college, I knew I wanted to work remotely. I hated the idea of having to work in an office; it felt restricting and, well, boring. This became especially clear when I started my first job: a cubicle...

Hey ecommerce sites – worried you are getting too many clicks on head term SERPs? If so, fear not, as yours truly stumbled into a Google test guaranteed to cure you of those annoying up-and-to-the-right trend...

DAN, WHY ARE YOU DOING THIS TO US?!?!?!?!?!?!?!?!?! Sorry, friend. But it just has to be this way. For those who haven’t been playing along at home, I did a comparison study on using 3rd party tools for search volume...

Goddamnit Dan, stop making our lives harder!Sorry, you feel that way, random internet person, but hopefully, this post makes your lives easier!Anyway, this tweet by friend of the show John-Henry Scherck got me...

WTF Dan? I can’t even say that title, it’s a mouthful! Sorry, random internet stranger but it sounds smart! Anyways, performance reporting is good for SEO right? Speed is a critical ranking factor, it’s good for...

Funny Kill It With Fire GIF from Funny GIFs Most SEOs I know hate sites with separate mobile URLs. They served their purpose back in the early days of mobile browsers, but over time the maintenance overhead combined...

We got the opportunity to expand the organic program we have with a Big Baller Brand ™. This always makes me giddy, as I think local organic search is one of the places where we excel. Turns out, I was right to...