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FTC Sues Kevin Lipsitz of SuperGoodDeals.com for PPE Scam.

PACEDm.com The Federal Trade Commission (FTC) filed a lawsuit against an online marketer for allegedly falsely promising consumers next-day shipping of face masks and other personal protective equipment (PPE) necessary to prevent the spread of the novel coronavirus (COVID-19). In the lawsuit, the FTC noted that SuperGoodDeals.com, Inc, and its owner, Kevin Lipsitz, tried to take advantage of increasing consumers demand for PPE due to...

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FTC Stops Thrive & Whole Leaf Organics Covid19 Scam (Again!)

PACEDm.com The California-based marketer of a supplement called Thrive, which consists mainly of Vitamin C and herbal extracts, is barred from continuing to make baseless claims that it can treat, prevent, or reduce the risk of COVID-19, under an administrative settlement with the Federal Trade Commission. The FTC proposed order also bars the marketer of Thrive, Marc Ching, from making similarly unsupported cancer treatment or...

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FTC Settles Another Health Claim Action

PACEDm.com “Treats Chronic Pain… Clinically Proven… Smart Device… Approved by the FDA…” These are all claims the Federal Trade Commission (FTC) says defendants made advertising the Willow Curve, a low-level light therapy device  (LLLT), and all of which the FTC says are false and deceptive. In a settlement announced June 25, 2020, the Willow Curve LLLT device defendants will be subject to a $22 million judgment which...

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OfferGlobe and Steve Mandes Illegal Spammers and Scammers Review.

PACEDm.com OfferGlobe is an offshore advertising company with multiple registered addressees both in the UK and seemingly in the tax haven of Seychelles. They provide zero customers support, nor any real world address. Additionally, they seem to have no real employees except a guy out of the UK called “Steve Mandes” who refused to answer questions about his company.  The name may be a pseudonym for someone else in the industry...

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What Marketers Must Know About CBD Ads

PACEDm.com An increasing number of celebrities and social media personalities are endorsing the use of cannabidiol (CBD) products through social media. Many of these “influencers,” however, fail to take into account and comply with the complex regulatory environment surrounding CBD advertisements, which can have consequences for CBD companies themselves. In the United States, the Federal Trade Commission (FTC) and the Food and Drug...

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FTC Alleges App Developer Violated COPPA by Allowing Ad Networks to Collect PI of Child-Directed Users

PACEDm.com The Federal Trade Commission has announced that a developer of apps that are popular with children has agreed to pay $150,000 and to delete personal information it illegally collected from children under 13 to settle FTC allegations. In a complaint filed on June 3, 2020 by the Department of Justice on behalf of the FTC, the FTC alleges that HyperBeard, Inc. violated the Children’s Online Privacy Protection Act Rule by...

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Why You Must Have Affiliate Program Audits

PACEDm.com Whether you’ve been running an affiliate program for 10 years, or 10 months, regular auditing is an essential aspect of maintaining a successful affiliate program. It helps you determine whether your messaging and assets are up to date, your commissioning structure is on point and if your strategies need adjusting. It also helps you determine which of your partners are performing well and which are not. Armed with this...

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Feds Go After Israeli Crypto Marketing Scam

PACEDm.com The Commodity and Futures Exchange Commission (CFTC) has charged executives of American and Israeli firms for an alleged $15 million scam involving cryptocurrencies and binary options. Court documents filed on May 5 mention two major scams, the first involving binary options, which was carried out between October 2013 and November 2016, and the second involving digital assets, such as Bitcoin (BTC) and Ether (ETH), which was...