Sitecore Content Hub 101: Part 1

In a world where your car can (almost) drive itself, there are still a few things the robots haven’t yet learned how to do. One of them is content. Content is how you tell your brand’s story — it’s your primary weapon in the never-ending battle for relevance and mindshare.   But doing content right is time-consuming and expensive. Plus, it’s still heavily reliant on human beings to deliver the refined nuance in strategy,...

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5 Important Benefits of Enabling a Social Commerce Channel

Traditionally, users visit a website to search and purchase the products they want. But with the world of commerce constantly evolving, businesses are finding new ways to connect with their users on other platforms – especially social. What is Social Commerce? Unlike social media marketing, which redirects users from an advertisement on a social platform to a company’s website, social commerce is the process of selling products...