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When Facebook Ads is NOT a Viable Strategy for Clients

It’s only human nature to try things that other people are doing because it feels like a good idea and/or the right thing to do. In many instances, the outcome is either neutral or positive. However, in today’s online marketing world, just because someone is doing it, doesn’t make the outcome “good”. In contrast, it could actually backfire (both financially and reputation-wise). Let me explain. When Facebook rolled out their...

semgeek.com semgeek.com

When Facebook Ads is NOT a Viable Strategy for Clients

It’s only human nature to try things that other people are doing because it feels like a good idea and/or the right thing to do. In many instances, the outcome is either neutral or positive. However, in today’s online marketing world, just because someone is doing it, doesn’t make the outcome “good”. In contrast, it could actually backfire (both financially and reputation-wise). Let me explain. When Facebook rolled out their...