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Global leaders map out the future of TV advertising in London, starting Wednesday

TV advertising leaders, including Sky, ViacomCBS, Mediaset, OMD, Discovery, Roku, YouTube, ITV and Mars Pet Nutrition, are coming together this week at The Future of TV Advertising Global, to discuss the most significant developments in the TV advertising landscape. They will be joined by analyst/research firms such as Ampere Analysis, major brands like L’Oreal, and the UK’s public regulatory body Ofcom. The event promises to...

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Advertising spend is an investment, not a cost

Last month, during the Future of Media event in London, Dara Nasr (MD, Twitter – the social media platform), Bhavesh Patel (Head of Media in the UK and Europe, Sky – the broadcasting and telecommunications giant), Beth Freedman (CEO, Dentsu – an international advertising and public relations company), and Karen Stacey (CEO, Digital Cinema Media – an advertising company supplying cinema ads to Cineworld, Odeon and Vue), sat down...

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Astro RX 2022

M iracles — Welcome to another year’s Astro RX! This is a post you will want to book mark and be able to refer back to as it has all of the essential astro dates you need to know. Let’s begin to dive into the astrology of 2022! We will begin with the various phases of the moon, briefly look at what each of the planets will be up to in 2022, and of course, I will give you pertinent retrograde dates and eclipse dates as well. As...