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Free suit rental service for 24 hours launched by H&M in an effort to help young men with the job interviews. H&M has recently launched a free 24-hour suit rental service for young men in an effort to help...

The brand’s major focus has been to stay relevant for GenZ and adapt to the trends that keep them engaged. Ajay Maurya takes us through the Fastrack marketing strategy of staying ahead of the time. An ideal and...

The campaign by Sensodyne brings alive visual imagery of popular culinary treats that are considered as triggers of tooth sensitivity, thereby urging consumers to relish these delicacies without having to compromise...

In partnership with YouGov, the HI-CRICKET report by Havas Insight team has respondents from key cities in India to get a deeper understanding of how a sports event like IPL helps influence the mind measures for...

Kavita Lakhani will work closely with Rohan Kanchan, managing director, Weber Shandwick India, to bring alive the ‘We Solve’ approach for clients, people, and processes. Weber Shandwick announced the appointment...

RoohAfza bringing ad campaigns like “Go Greedy’ and “Double Dose” to the audience that are as refreshing as the drink itself RoohAfza is a lot more than just a refreshing drink for the soul in scorching...

Here’s to another week of some impressive social media campaigns that were rolled out along with editorial pieces by Social Samosa. Social Samosa’s weekly digital marketing and social media campaigns roundup this...

Social media platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here is our roundup of Social Media News for this week. Social...

With time-efficient campaigns, a multi-lingual approach, relatable narratives, and subtle but productive brand integrations, here is how Swiggy scored during IPL seasons. A common concept that Swiggy frequently...

As part of this mandate, ALÓ will be responsible for building and executing performance marketing campaigns and SEO for True School. The True School of Music has appointed ALÓ as its digital partner for their...

Witness Magic Pin taking a dig at another app’s latest viral ad campaign and stirs the conversation. Magic pin’s latest ad “The Bread Ad” takes a dig at another app’s high octane celebrity campaign. The ad...

Created by Nihilent, the core message of the campaign is to convey that each one of us wishes to create wealth that can be achieved through the possible simple, flexible, future-facing, and credible ways, leveraging...

Facebook Business Suite has been updated with new features to enable smooth content creation, and scheduled distribution. For the unacquainted, Facebook Business Suite is a hub of tools and resources to manage the...

The group raised concerns regarding privacy, mental health, screen time, self-esteem, and commercial pressure in a letter to Facebook CEO Mark Zuckerberg to abandon plans to launch Instagram for Kids. An...

This case study explores how JSW Paints engaged with the fans and attempted to bring everyone together through an engagement campaign that involved an official Jersey reveal for Delhi Capitals along with contests,...

Havells fans giving out a fresh breeze of creativity in their ad campaigns to the audience through a journey from comedy to social advertising Havells India Limited, a leading FMCG, entered into the fan segment in...

The professional job network, LinkedIn added job titles like stay-at-home dad, stay-at-home mom, and stay-at-home parent to end stigma against employment gaps Recently, LinkedIn released some latest updates on its...

As part of the mandate, Enormous Brands will be responsible for brand planning, designing a strategy to achieve the business objective, and also provide strategic counsel for content creation and amplification across...