Ellen, an 18-year-old student and SMW Chicago panelist, sat down with us to share how her generation uses Instagram and Snapchat (the two most popular social networks among her age group), as well as a few thoughts on Facebook.

She says her friends are on Snapchat the entire day, and usually post around two or three times per week on Instagram. Ellen says Facebook feels more relevant for “middle-adults” and is useful for college and university students.


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